Sumantri - Ideation - The Launching of Building World Class Brand Training

Ideation article- The Launching of Building World Class Brand Training by Sumantri

Bandar Seribegawan, 6 December 2006. Physical environment of the Mutiara Ballroom has been set up to reflect the Sheraton Core Value; Warm, Comforting, Connections. Orange decoration, Sheraton songs, event foods were all sets. The Launching of Building World Class Brand Training Implementation begin with warm welcome created by EXCOM member to shake the hand at the main entrance of the Ballroom to all associates who arrive to the fuction room.

Trio property service culture trainers ( PSCT ) power point presentation was the first presentation held, Sumantri, ken and Nanetta were collaborate to brief the journey of BWCB, PSCT role, Manager module and Associates training modules for the next three months. The training will be started on 11 December 2006 onward. Followed by General Manager remark, Datin Hjh Zainah Bujang stressed that the BWCB training is true for the guest and true for us. She also shown Off brand and On brand picture. To mark the launching, General Manger invite all EXCOM member and associates to committee to live BWCB as a culture. Launching marked by entering the BWCB new direction door and sign a commitment door. Group photo, refreshment and photo presentation from training conducted at the hotel and Train the trainer also been held. For more information on this article please e-mail:Sumantri.Endang@sheraton.com